Improve deliverability to the Gmail accounts
We look forward to see how to solve this dull problem.
The Gmail spam filters do not scan only the email body but also some mail server settings.
Some more bits: https://mail.google.com/support/bin/answer.py?answer=81126
One of those is the SPF (Sender Policy Framework) that has to be set within the DNS configuration and that we highly recommend.
SPF specifications are basically to set a TXT record with a "rule" to validate a SMTP client.
How to? http://www.openspf.org
For our clients, rules are already set. Free to send your marketing campaigns with a better deliverability.
Still searching for a e-marketing service? http://invio.innove.it
Code an HTML email, with a captivating layout and correctly visible on all email clients is everything but easy.After testing by my own and perusing on the internet and books I have outlined some guidelines to strictly follow if you need to write an email newsletter....